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February 25, 2017

Pasadena, California (February 23, 2017) – The Pasadena Angels (PA) today announced the fourth investment from their PA Fund 1 (The Fund).  The Fund invested an additional $100K in Repurpose, a Los Angeles based consumer products company that makes plant based, 100% compostable tableware products.  Repurpose is now distributed in over 4,000 stores nationwide including Safeway, Whole Foods, Target, Albertsons, Target, and Wegmans.  The Pasadena Angels have previously invested $750K in Repurpose.  This additional investment from The Fund will allow Repurpose to expand their product offering in the retail space and support their rapid growth in mainstream and mass retail.  Repurpose is also a Los Angeles Cleantech Incubator (LACI) company, one of four LACI...

February 8, 2011

I think there are three fundamental truths regarding the valuation of early stage businesses by potential investors:

  1. The first is that a pre-money valuation is ultimately an outcome of negotiation, rather than a mathematical calculation of discounted cash flow or any other metric of potential company performance.

  2. The second is that, despite the typical non-reliance on formal calculation, investors’ views on valuation are in some way based on a perception of risks and potential return of the investment—or, put another way, of the interaction of fear and greed.  

  3. The third is that pre-money valuation is just one of many funding terms and conditions important to investors and companies, and not necessarily the most important...

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